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Author Archive for: "Nikos Stouiloudis"
Home » Archives for Nikos Stouiloudis
 Behavioral Marketing in the Digital Era
  0
By Nikos Stouiloudis
In stories
Posted June 19, 2016

Behavioral Marketing in the Digital Era

Today’s sellers are struggling to control the sales process, a phenomenon that gradually raised  the last years as buyers have become highly demanding. Buyers have access on the web, seeking for [...]

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 The value of in-store analytics in marketing operations
  0
By Nikos Stouiloudis
In stories
Posted May 31, 2016

The value of in-store analytics in marketing operations

“SmartPhones” are affecting our life, and our daily activity, but its time to change our shopping activity as consumers but also our marketing strategy as retailers. In the old times merchants [...]

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 Customer tracking in the retail sector
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By Nikos Stouiloudis
In stories
Posted February 20, 2016

Customer tracking in the retail sector

E-commerce has featured prominently amongst retailers during the past decade: there has also been a need to serve customers online. This has had to be done through a web shop, for example: from [...]

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 The Art of Cross Selling in the leap year 2016.
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By Nikos Stouiloudis
In stories
Posted December 7, 2015

The Art of Cross Selling in the leap year 2016.

There is no doubt that day by day digital retail industry is gaining more and more ground against the traditional retail one. Nevertheless there are certain sectors of retail industry that [...]

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 MiiPharos announces the installation of iBeacon Service in Athens Medical Group’s Hospitals
  0
By Nikos Stouiloudis
In stories
Posted September 9, 2015

MiiPharos announces the installation of iBeacon Service in Athens Medical Group’s Hospitals

Kerverus IT Ltd (member of Kerverus Holding IT Plc), a world leading company in iBeacon – Proximity Marketing Technology under the brand of MiiPharos, announces the launch of its [...]

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 MiiPharos, a leading iBeacon Technology player supports and sponsors DEVit Conference this May in Greece.
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By Nikos Stouiloudis
In stories
Posted April 27, 2015

MiiPharos, a leading iBeacon Technology player supports and sponsors DEVit Conference this May in Greece.

DEVit,  the 360° International Web Development Conference hosted on 15th of May in Thessaloniki, Greece  is on the top of this month calendar for techies and MiiPharos will rock the venue with [...]

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 iBeacon : A reason to take Big Data Analytics seriously
  0
By Nikos Stouiloudis
In stories
Posted August 16, 2014

iBeacon : A reason to take Big Data Analytics seriously

Big data refers to huge data sets that are orders of magnitude larger (volume); more diverse, including structured, semi-structured, and unstructured data (variety); and arriving faster [...]

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