The story behind our company.

Company’s profile

Kerverus IT Ltd operates under the brand of MiiPharos, 100% subsidiary of Kerverus Holding IT Plc, listed in Cyprus Stock Exchange Market: KERV.

MiiPharos provides a leading platform, designed to help marketers create customer centric in-store analytics & marketing campaigns. Through many years of ongoing R&D and close cooperation with retail, hospitality & healthcare industry, MiiPharos strives to help marketers engage mobile users with location-based personalized actions and monetize indoor consumer behavior in real-time. Operating in a fast-paced business environment with omnichannel customer-centric marketing on the center of marketers interest, MiiPharos Platform contributes on organisations’ marketing efficiency and revenue performance with a set of cost-efficient services and dedicated support on various technical and marketing aspects.

Headquartered in Limassol, Cyprus with offices in Greece, MiiPharos serves as a partner for IT & Advertising companies in the field of proximity services and analytics.


Market Insider API release

In 2016, MiiPharos announces the greatest shift in it’s history, offering the chance to IT and digital marketing companies use the Market Insider platform (SaaS) – tested in hundreds of stores and help them focus on developing new interactive projects. Welcome to the new era. MiiPharos | in-store analytics and marketing platform

Market Insider Release

In the early 2015, MiiPharos introduces the Market Insider, a platform designed for medium and large retailers in order to create in-store marketing campaigns and get insights for shoppers’ in-store behavior. The strong experience of MiiPharos in proximity technologies brings the company in front of new challenges and projects in the Healthcare Industry.

Expansion in U.S. & Greece

Kerverus IT Ltd establishes 2 offices: California, U.S. and Greece- the main operations center. Meanwhile it expands the client’s base in more than 20 countries.

Release of the 1st iBeacon Platform in the Global Market

Kerverus IT Ltd extends it’s product portfolio by developing a marketing solution using iBeacon technology under the brand of MiiPharos. It becomes one of the first companies introducing a turnkey iBeacon solution in the global market.

Member of Kerverus Holding IT Plc

Kerverus IT Ltd becomes a member of Kerverus Holding IT Plc and enters the Non-Regulated Stock Exchange Market of Cyprus (code: KERV)


The company Kerverus IT Ltd established in 2010 at Limassol – Cyprus, as an Information Technology company providing IT services in the retail industry.